6I Formula for Creating Popular Blog Posts – Part 2
In the last post we covered 3I formula for creating popular blog posts, we talked about how to use reviews, quick tips and resource lists to create widely successful and popular blog posts.
In this, let’s talk about 3 more types of blog posts:
4. The INTERVIEW Blog Post
Although these require a bit of preparation, they can be very valuable to your blog. You can interview someone in your niche and share the results of the interview with your blog readers. This will not only help provide valuable content for your blog, but you can also get more traffic to your blog. Likely, the person who you are interviewing will publicize the event on their blog and around the ‘net which will bring more traffic back to you.
You can not be expert in everything, so, by arranging interviews with different experts in your niche, you are acting as a gateway for your readers to access knowledge. This way you will have readers and customers for life. This is contrary to the theory that you shouldn’t expose your list to other marketers. I don’t believe in that, it’s like not introducing your friends to each other. If you genuinely believe that a person is worth learning from, then you should interview him/her and introduce to your readers. This will do no harm to you, instead it will increase your credibility.
5. The INSTRUCTION Blog Post
Like quick tips, how to posts help you provide valuable information to your readers. However, unlike quick tips, these posts go into detail on a certain topic. Some how to posts are even separated out into two or three part courses. For ideas on what to create how to posts about, look at the most frequently asked questions in your niche and develop posts around those topics.
How to posts if written well and step-by-step become very popular with your readers. So, you need to ensure that you answer the questions your readers have asked and do it in easy-to-follow manner. People have quite a few questions and hence it becomes very easy to write how to type of posts to address those. How to play the best shot in golf, how to train your cat, how to grow red tomatoes, how to find the best deal on eBay etc. These blog posts are keyword rich also, so, they get good Search engine exposure also.
6. The INFORMATION Blog Post
What’s the first thing you read after you wake up, newspaper, correct? We all watch CNN, BBC to catch the latest news, so, that’s become a habit. You can report news about latest happening in the industry on your site. The article can be information only or you can write your view about the impact of this news on the business or trends in general.
Google News, Yahoo News, Cnn.com get loads of readers to find out latest news on different subjects. If you want to be popular, you need to target a niche or local area news, both these become very targeted and people would love to come to your site for the latest information in the niche or the area than sifting through piles of link on google and yahoo to reach the information they want to find.
If you want to keep your blog fresh and interesting, you should post often. Creating different types of blog posts will help to keep your audience interested. It will also keep you from getting bored with your blog.
Really well-written article. I love your style. And some great ideas here!
Would you recommend audio interviews – or written interviews? Should they be totally in the text of the blog or would you provide a PDF of them? Just curious on your recommended formats.
Keep writing!
http://JeanetteCates.com Jeanette Cates
Really well-written article. I love your style. And some great ideas here!
Would you recommend audio interviews – or written interviews? Should they be totally in the text of the blog or would you provide a PDF of them? Just curious on your recommended formats.
Keep writing!
http://melaniekissell.com/blog Melanie Kissell
After reading this great information, I want to go and check out Part One!
You’ve really done a wonderful job of zeroing in on the very best categories of blog posts. I’m considering doing interviews and posting them on my blog since I haven’t tried that before. I’ve been interviewed in the past, but I’ve never given an interview. Should be fun!
And, hands down, “How-to” posts are my all time favorite — especially when the author of the blog is demonstrating something new that I want to learn how to do.
Thank you!
Melanie
#blog30
http://melaniekissell.com/blog Melanie Kissell
After reading this great information, I want to go and check out Part One!
You’ve really done a wonderful job of zeroing in on the very best categories of blog posts. I’m considering doing interviews and posting them on my blog since I haven’t tried that before. I’ve been interviewed in the past, but I’ve never given an interview. Should be fun!
And, hands down, “How-to” posts are my all time favorite — especially when the author of the blog is demonstrating something new that I want to learn how to do.
Thank you!
Melanie
#blog30
http://kathryngriffiths.com Kathryn Griffiths
I like one more addition to your list… and that’s a personal category where you share personal thoughts and ideas. Letting people peek into your your personal life a bit lets them get to know you better and creates a bond. Once a bond is created… people stay pretty loyal.
http://kathryngriffiths.com Kathryn Griffiths
I like one more addition to your list… and that’s a personal category where you share personal thoughts and ideas. Letting people peek into your your personal life a bit lets them get to know you better and creates a bond. Once a bond is created… people stay pretty loyal.
amarmehta
Totally agree, that's how I wrote my first post.
amarmehta
Interviews help us in establishing bond with the other person and they are easy to do and very good a product. I love them. I would like to interview you, so, let me know when you are available!
amarmehta
Hi Jeanette,
Thank you for stopping by and commenting. I must thank you for putting together 30 Day Blog challenge, you have got me in to the discipline of writing regularly on my blog, hopefully after I get used to writing for 30 days straight, I will never have a block.
I like audio interviews over text, because it have more perceived value and it is more personal and gives us better chance of interaction. It also allows us to create 2 product at once.
As far as putting it on blog is concerned, I would put a small excerpt of the interview and then get readers to opt in to get access to the complete interview in MP3 as well as PDF.
Amar
P.S. Your question inspired me to write 2 posts today about conducting audio interviews!
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6I Formula for Creating Popular Blog Posts – Part 2
In the last post we covered 3I formula for creating popular blog posts, we talked about how to use reviews, quick tips and resource lists to create widely successful and popular blog posts.
In this, let’s talk about 3 more types of blog posts:
4. The INTERVIEW Blog Post
Although these require a bit of preparation, they can be very valuable to your blog. You can interview someone in your niche and share the results of the interview with your blog readers. This will not only help provide valuable content for your blog, but you can also get more traffic to your blog. Likely, the person who you are interviewing will publicize the event on their blog and around the ‘net which will bring more traffic back to you.
You can not be expert in everything, so, by arranging interviews with different experts in your niche, you are acting as a gateway for your readers to access knowledge. This way you will have readers and customers for life. This is contrary to the theory that you shouldn’t expose your list to other marketers. I don’t believe in that, it’s like not introducing your friends to each other. If you genuinely believe that a person is worth learning from, then you should interview him/her and introduce to your readers. This will do no harm to you, instead it will increase your credibility.
5. The INSTRUCTION Blog Post
Like quick tips, how to posts help you provide valuable information to your readers. However, unlike quick tips, these posts go into detail on a certain topic. Some how to posts are even separated out into two or three part courses. For ideas on what to create how to posts about, look at the most frequently asked questions in your niche and develop posts around those topics.
How to posts if written well and step-by-step become very popular with your readers. So, you need to ensure that you answer the questions your readers have asked and do it in easy-to-follow manner. People have quite a few questions and hence it becomes very easy to write how to type of posts to address those. How to play the best shot in golf, how to train your cat, how to grow red tomatoes, how to find the best deal on eBay etc. These blog posts are keyword rich also, so, they get good Search engine exposure also.
6. The INFORMATION Blog Post
What’s the first thing you read after you wake up, newspaper, correct? We all watch CNN, BBC to catch the latest news, so, that’s become a habit. You can report news about latest happening in the industry on your site. The article can be information only or you can write your view about the impact of this news on the business or trends in general.
Google News, Yahoo News, Cnn.com get loads of readers to find out latest news on different subjects. If you want to be popular, you need to target a niche or local area news, both these become very targeted and people would love to come to your site for the latest information in the niche or the area than sifting through piles of link on google and yahoo to reach the information they want to find.
If you want to keep your blog fresh and interesting, you should post often. Creating different types of blog posts will help to keep your audience interested. It will also keep you from getting bored with your blog.
Do you want to add to the 6I formula list?
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